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    Analog, Digital and Interactive: The three media of communication

    Digital transformation is tough but it’s worth it. As digital slowly becomes more ingrained in our ways of working and engaging with each other, new opportunities driven by progress show themselves nearly daily. On the long road to digital transformation, the first step to take is customer onboarding, causing this digital transformation to go hand in hand with improving your customer communications. 

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    What You See Is What You Brand

    By 2020, customer experience is expected to surpass product and pricing as the key differentiator for businesses. Getting information consistent with the brand guidelines across all channels contributes greatly to the customer experience, as it makes it easy to find and interact with that brand. To make your information available in a brand loyal look and feel, you not only need some colors and a slick logo, you also need design elements that reflect your brand.

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