Read. Gather Ideas. Discuss.

Clear and digital customer interactions form the basics for a happy customer journey in the new age.

Signup to share your stories

Contact us

    Subscribe to our news letter!

    Older Posts

    Give business control with Resource Promotion

    Design Studio empowers people in your business to create communications. That's great. However, work does not end with creating templates for communications. Those awesome creations and changes still need to be made available live. Typically, a process largely controlled by IT.

    Read More
     0

    Scriptura Engage 18.10: New Fall release available!

    New season, new release! We are very pleased to announce the release of Scriptura Engage v18.10. This release, we mainly focused on some changes of LiveDocs and creating actionable communications by using the Web Designer. These two updates fit in our strategy to empower business users even more and to get the best out of every customer touchpoint.

    Read More
     0

    Why make your communications as dynamic as possible?

    Along with technology and the possibilities brought by big data and social media, customer expectations have come a long way. Customers understand that companies out there know a lot about them and in return they expect this to be demonstrated in how they are approached. They also understand that technology and the current digital era, enable companies to make their customer journey as pleasant as possible with individualized, actionable and relevant communications.

    Read More
     0

    Digital transformation and the hurdles of digital adoption: a recap

    What is digital adoption? In fact digital adoption is about more than buying a few iPads or investing in new software to be used within the company. In fact it’s not about IT. Indeed, IT is necessary to implement certain tools, but more than this, digital adoption is about knowing how your organization needs to function as a whole, your company culture and goals and using a digital framework of multiple tools to achieve these goals.

    Read More
     0

    How to achieve smooth digital customer communication

    In one of our previous blog posts, I outlined the 5 Hurdles to Smooth Digital Customer Communication. As modern customer communications are too silo-driven, with different company departments using isolated and nonintegrated software, customers are faced with confusing and unsatisfactory customer experience instead of a high-level CX that boosts brand loyalty and digital adoption.

    Read More
     0

    Scriptura Engage's Summer Release is available.

    Today, we are very pleased to announce the release of v18.07, the summer release of Scriptura Engage. The focus of this release has been mainly on the Design Cloud. The parts of Scriptura Engage that are solely deployed in the cloud. This development fits within our strategy to enrich the collaboration possibilities of our platform to empower business users even more.

    Read More
     0

    Security risks introduced by multi-tenancy

    Inventive Designers has been a traditional software vendor for a long time. We developed applications that got installed on-premise on our customers' hardware. More recently we started developing and operating a cloud service. As a software vendor that made the transition, we are in a unique position to comment on the differences in risk between traditional software and an on-premise installation and a cloud setup.

    Read More
     0

    What You See Is What You Brand

    By 2020, customer experience is expected to surpass product and pricing as the key differentiator for businesses. Getting information consistent with the brand guidelines across all channels contributes greatly to the customer experience, as it makes it easy to find and interact with that brand. To make your information available in a brand loyal look and feel, you not only need some colors and a slick logo, you also need design elements that reflect your brand.

    Read More
     0

    A view on the past year and the road ahead with Jim Verbist, CEO @ Inventive Designers.

    In the serene offices of inventive designers, whenever Jim Verbist is around, there’s a hive of activities in his office. One appointment after the other, often back to back. When there is a window to stretch his legs, you see a busy Jim going around the offices, checking on how everyone else is fairing. Jim has been serving as the company’s CEO since may last year ...

    Read More
     0