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In our previous blog ‘Give business control with Resource Promotion’ we gave an overview of capabilities and benefits of our Resource Promotion, an easy to use tool that allows business users to push changes all the way into production, making them independent from IT to deploy emails, push notifications and other communications. Give it a quick look to refresh your insights on promotion, tasks, environments, and more.

Next week, the annual DCM Awards will take place. I am really happy that our customer Mensura is on the shortlist in the category ‘Intelligent capturing’. This case is a good example of how reducing paper in administrative workflows impacts customer experience.

Do you often wonder how your customers deal with your e-mails? How do you measure subscriber engagement? What is the click rate of the links in your messages? And how do you enrich your CRM-system with these metrics?

Whether you are designing transactional documents, digital forms or customer onboarding communications, chances are you will encounter the same challenges as a lot of your peers in other industries. Based on our experiences we discovered several design concepts that can make a huge difference when designing communications.

E-government integration

It has finally happened! E-Government solutions have become household practices for the general public to exchange information with their government. It might have taken some time and a number of unfortunately failed initiatives, but we’re all glad (relieved) the time has come.

To better support its prevention consultants, Mensura – the largest external service for prevention and protection at work – has pulled the mobile card. For that, Mensura approached Inventive Designers, which delivers with their product Scriptura Engage, a mobile app and software platform for digital-first communication.