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    Should you put your customer in control of your communications?

    Although we live in a technological era, modern communications are not about the digital possibilities. Instead, they are all about the customer. Now more than ever he understands that he is in control. He knows that businesses will all but get on their knees for him to rely on their services, buy their products. And keep coming back for more.

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    Proud to drive our industry forwards as Electronic Document Professional (EDP)

    In recognition of my achievements in the last 5 years in the document and content domain, the EDP commission has seen fit to recertify my status as Electronic Document Professional through the end of 2023. In Belgium and the Netherlands I am joined by 57 other EDP professionals, all certified by the international trade association Xplor International, based in the United States.

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    The importance of individualization in customer convenience

    Over the past few weeks we covered the topic of user experience convenience. What is convenience? Why is customer convenience important, and moreover, how can you achieve and create convenience in your customer experience through customer communications?

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    Inventive Designers welcomes Paul Verkinderen as Business Development Manager Automotive

    With the launch of Xribe now behind us, Inventive Designers looks ahead to further introduce the immense potential of Xribe as well as Scriptura Engage in a wider growth market and untapped sectors. One such sector is the automotive industry.

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    What is Customer Convenience and why does your business need it?

    Have you ever heard about Jeremy Bentham? Back in the 18th century this English philosopher introduced the principle of utility. In his main work ‘The Introduction to Principles of Morals and Legislation’ Bentham stated that all human beings by default act to maximize pleasure and minimize pain. As we seek a maximum of happiness, we weigh the positive and negative effects of every action, and choose our interests accordingly. This philosophy is what’s become known as Utilitarianism.

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    Scriptura Engage 18.10: New Fall release available!

    New season, new release! We are very pleased to announce the release of Scriptura Engage v18.10. This release, we mainly focused on some changes of LiveDocs and creating actionable communications by using the Web Designer. These two updates fit in our strategy to empower business users even more and to get the best out of every customer touchpoint.

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